At Soft & Gentle we’re on a mission:
To start a kindness revolution in the UK

We believe that real strength comes from being kind – whether it’s helping a stranger on the bus or surprising a work colleague.
Small changes can make a big difference. That’s why we’ve made the choice to combine skin kind ingredients and strong formulations in all of our products.

We know it takes 66 days to form a habit, so we’re encouraging you to take part in the 66 Days of Kindness Challenge to show just how effective kindness can be.

Why not be a little kinder, and stronger, for yourself and for others, from today? #strengththroughkindness #softandgentle

To get involved in our 66 Days of Kindness Challenge, follow these three easy steps:

1. Do something kind for someone you love, or someone you’ve never even met before!

2. Share what you did and how it made you feel on social media tagging @softandgentleuk and #strengththroughkindness

3. Nominate three friends to get involved
It’s as easy as that and we promise you, it’ll be worth it!


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